The Reformation

Whenever we have time, we love thrifting and hunting for those one-of-a-kind pieces, whether it be in person or online (Etsy, where we can easily spend hours and hours procrastinating). There's something thrilling about these purchases. In today's times, when trends go viral within hours and everyone has access to the same brands online, it's hard to find items that you feel unique and cool in. Especially when you're dressing with a relatable budget.

That's why we love the Reformation.

Based in NYC and LA, the Reformation seeks to create unique, fashionable pieces from vintage clothing and surplus materials. They speak of their mission in a simple manner that rings true with us:

"Fashion, similar to other modern industries, passes through many hands before reaching you. The further spread, the more inflated the price, and the more diluted the original concept becomes. Additionally, there is a shocking 12.7 million tons of clothing going directly into American landfills annually. After years of working in the fashion industry and experiencing this first hand, we became disillusioned by the inefficiency, and environmental impact of the clothes we were making. Our vision is focused on our environment, and how our business affects the world and community around us."

Their styles have caught the eyes of not local fashionistas but even big-name celebrities like Rihanna. She wore a piece from The Reformation in her recent spread in The Rolling Stones, shot by none other than Terry Richardson (thumbs up!). She also rocked the Bee Shorts in her recently released music video for her song, Stay.

Clothing with style that is celebrity & magazine-spread-worthy, affordable, actually unique and sustainable - why aren't you shopping on the Reformation yet? GO!