Indego Africa™ for J.Crew

We think we can all agree that J.Crew is one of fashion's trendiest, classiest closet staple brand. So while we were surfing the blogs of our favorite brands, stumbling upon the J.Crew's blog post dedicated to introducing their Indego Africa™ for J.Crew cloth wrap bracelets was super exciting. Directly quoting from their blog post: 


"So much more than your average bracelet. We love this wraparound style from Indego Africa, a nonprofit project dedicated to providing women artisans in Rwanda the opportunity to sell their beautifully handcrafted pieces to the rest of the world while supporting themselves and their families. And that’s just the beginning: All proceeds are used to create business and literacy programs that encourage entrepreneurship and empower the artisans to become independent businesswomen. These exclusive-to-us bracelets are made from Dutch wax fabric (renowned for its durability and considered a symbol of African solidarity) locally sourced from the markets of Kigali, which the women visit each week to look for the most vibrant colors that perfectly capture the spirit of summer. The final touch: Each bracelet is individually signed by the artist so it’s absolutely unique—much like its story."

Top (via Jcrew @ Tumblr) Beautiful Artists - their smiles are as radiant as their clothes!
Bottom (via Jcrew online shop) The selection of bracelets available

So these bracelets are beautiful and socially aware. Can it get better? YES! These beautiful, colorful bracelets are a steal at merely 22.50$! During the hotter weather, where the space to express ourselves literally decrease by folds (bring on the short-shorts and tanktops!), these bracelets are perfect for pops of expression. Which color will you be sporting?  


Hope to see more of our favorite and well-known brands conducting such beautiful - both aesthetically and in principle - projects!

Always looking into the meré,

xx